Recruiting Brief

4 Reasons to Stop Procrastinating on Building Your Employer Brand Strategy

4 Reasons to Stop Procrastinating on Building Your Employer Brand Strategy

Building a strong Employer Brand is vital to the long-term success of any business. The best companies have the best people, and if you can’t attract top talent, you’ll always be a step behind the competition. It’s said that the best time to plant a tree was 20 years ago, but the second-best time is now. If you haven’t started proactively constructing your Employer Brand strategy, now is the time.

How to Use Employer Branding to Showcase Your Company & Culture as a Bootstrapped Startup

How to Use Employer Branding to Showcase Your Company & Culture as a Bootstrapped Startup

Your employer brand is one of the most crucial pieces of your brand that helps potential applicants see what your culture is like outside of the free lunches, yoga on Fridays, and on-site dry cleaning. While those perks are nice — they no longer cut it primarily due to quick adoption of these perks. So how does a startup whose bootstrapped showcase their culture in a cost-effective way?