About Matt

I help talent leaders rebuild recruiting for the AI era. Proactive Talent is my independent practice: I work directly with a small number of CHROs and heads of talent acquisition at a time, as a fractional advisor, not an agency.

What I work on

• AI readiness for TA teams: where AI belongs in your hiring process, what to test before you trust it, and how to train recruiters to use it well.

• Recruiting operating models and tech stacks, sized to the hiring you actually have.

• Employer brand and EVP that hold up now that candidates research you with AI.

• Coaching for TA leaders dealing with restructuring, budget pressure and new scope.

How I got here

I've spent more than 15 years in talent acquisition. Before founding Proactive Talent in 2015, I led talent acquisition and employer brand at Twilio, Glassdoor and SuccessFactors (SAP). Since then I've worked with Uber, Boston Consulting Group, GoDaddy, Siemens Energy and Calendly, and Proactive Talent made the Inc. 5000 in 2022. I also co-founded the Talent Brand Alliance, a community for employer brand professionals, and started its Talent Brand Summit.

Why I keep it small

I chose to run Proactive Talent as a lean practice. Clients work with me, not a bench of junior consultants, and I spend my time on what I do best: finding what's actually broken and helping fix it. It also leaves room for my family and the things that keep me sharp.